Grass Valley has signed a multi-year, $ 25 million contract with Qvest, a consultant, systems architect and provider of multimedia technologies for digital transformation, which will see the two companies combine their complementary strengths and market offerings to meet the demands of today’s dynamic media industry. . The agreement brings technological, operational and financial benefits to Qvest for the standardization of Grass Valley’s advanced production solutions, benefiting from improved economies of scale, creative business models and closer technology collaboration.
“The media and entertainment industry is changing at an astonishing speed, with audiences demanding more content on more devices,” said Christian Massmann, CSO, Qvest. “Our customers are the lifeblood of the M&E space, ranging from news networks to sports broadcasters, video streaming services and major movie studios. These technology-dependent operators demand cutting-edge solutions that allow them to differentiate their services and maintain a competitive advantage. To offer this to our customers, in addition to our expertise in technology and transformation, we have for many years built a global network of first-class product manufacturer partners. By also working more closely with the Grass Valley team going forward, we are able to share market insight, align our technology roadmaps and leverage more purchases. .
The agreement marks the formation of a long-term, global strategic partnership based on the parties’ proven experience, strong client relationships and numerous references in the market as trusted advisors to the media industry. and entertainment.
Tim Shoulders, CEO and President of Grass Valley, added, “We are delighted to embark on this next phase of the strategic partnership with Qvest and look forward to jointly realizing the benefits of the win-win business agreement. Over the past 20 years, we have forged a powerful alliance and this next step will further strengthen our technology and business collaboration and provide customers with world-class solutions that meet both current operational challenges and longer-term transformational goals. term. “